Chrystal Ulanday
Visual
Brand
UX
Product
I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.
brands i've designed for
case studies // ux
Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions
I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.
read more
Launching User Testing for Roadmap Planning & Improvements
These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.
read more
Designing a New Blog Experience for Ahead
Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.
read more
contact
chrystal k. ulanday
Chrystal Ulanday
Visual
Brand
UX
Product
I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.
brands i've designed for
case studies // ux
Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions
I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.
read more
Launching User Testing for Roadmap Planning & Improvements
These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.
read more
Designing a New Blog Experience for Ahead
Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.
read more
contact
chrystal k. ulanday
Hello, I’m
Chrystal Ulanday
Visual
Brand
UX
Product
I'm passionate about creating visually compelling, conversion-driven assets, but my real superpower is communication—whether through visuals or words, I'm a storyteller at heart, always focused on connecting with the audience.
brands i've designed for
case studies // ux
Maximizing SEO Traffic:
Reducing Top-of-Funnel Drop-offs to Achieve +10.65% Conversions
I led the redesign of My Perfect Resume’s Builder Landing Page, optimizing structure, content hierarchy, and user experience to boost engagement and conversions.
read more
Launching User Testing for Roadmap Planning & Improvements
These insights drove data-backed design decisions, improving engagement, streamlining interactions, and boosting business impact.
read more
Designing a New Blog Experience for Ahead
Ahead, Truepill’s virtual mental health platform, needed a dedicated blog to engage users. As Lead Designer, I created a mobile-optimized experience that strengthened branding, improved content discovery, and deepened user engagement.
read more
contact
chrystal k. ulanday